📦 Company Information
- Company Name: Storq
- Company Address: 1525 Cortland Ave, San Francisco, CA 94110
- Company Headquarters: San Francisco, California, USA
- Company Industry: Apparel & Fashion (Maternity & Postpartum Wear)
- Company Revenue: Estimated $5M – $10M annually
- Current Carrier(s): USPS, UPS, DHL (used for both domestic and international shipping)
- Potential Shipping Needs:
- Small-parcel, high-frequency e-commerce shipping
- Reliable returns and exchange logistics
- International shipping support
- Estimated monthly volume: 3,000 – 6,000 packages
- Brief Description About the Company: Storq is a direct-to-consumer maternity wear brand focused on comfort, body inclusivity, and minimalist design. Founded in 2014, it offers pregnancy, nursing, and postpartum apparel made from soft, eco-conscious fabrics. The brand is known for its elevated basics and focus on ethical production practices.
- Key Executives and Contacts:
- Recent News and Developments:
- Storq received media features in Vogue and Refinery29 in 2024 for championing size inclusivity in maternity fashion.
- Introduced new lines made with organic cotton and recycled packaging.
- Company History and Milestones:
- 2014: Founded in San Francisco
- Gained early traction via social media and influencer partnerships
- Gradually expanded product line beyond pregnancy to include postpartum and nursing basics
- Recently focused on sustainability and transparency
- Customer Reviews and Feedback:
- Generally highly rated (4.5+ stars on Trustpilot and product pages)
- Customers love product quality and fit for pregnancy/postpartum
- Minor complaints: occasional shipping delays and return process timeframes during busy seasons
- Competitor Analysis:
- Hatch Collection – Higher-end, boutique maternity brand
- Kindred Bravely – Nursing-focused apparel, heavy on Amazon
- Blanqi – Maternity supportwear brand
- Storq differentiates through minimalist design, size inclusivity, and eco-consciousness
- Sustainability and CSR Initiatives:
- Uses organic cotton, modal, and low-impact dyes
- Shipping materials made from recycled and recyclable materials
- Works with responsible manufacturing partners globally
- Promotes ethical labor standards
- Market Position and Industry Trends: Storq is positioned in the premium DTC maternity space appealing to millennial and Gen Z shoppers. Market trends include inclusive sizing and eco-conscious fashion, areas where Storq is a strong player.
☎️ Sales Call Plan Questions
- Prospecting Call or Existing Customer: Prospect
- Customer Needs and Goals:
- Cost-effective parcel shipping with strong return logistics
- Seamless customer experience for exchanges
- Eco-conscious shipping practices
- Value Decision Maker: Grace Kapin (Founder & Creative Director)
- Second Contact: Lauren Curran (Co-Founder)
- Meeting Objectives:
- Understand their peak shipping months
- Discuss opportunities for shipping automation and return handling
- Actions to Drive Meeting Objectives:
- Present USPS small parcel solutions and returns platform
- Propose volume discount models and sustainable shipping partnerships
- Anticipated Customer Objections/Concerns:
- Desire to maintain customer satisfaction and delivery speed
- Sensitivity to switching costs or new shipping platforms
- Environmental impact of logistics providers
🔍 Additional Information
- Website: https://storq.com
- Email: hello@storq.com
- Instagram: @storq
- Privacy Policy: Privacy Policy Page
- Terms of Service: Terms of Service Page
