Domain: backyardbrew.com
Report Date: June 03, 2025
Executive Summary
Backyard Brew is a family-owned coffee and tea business founded by Ryan Khalil. Operating primarily in Palo Alto (CA), Charlotte (NC), and Amman (Jordan), the company specializes in coffee and tea products and services. This comprehensive report examines Backyard Brew’s business operations, market position, leadership structure, and strategic initiatives to provide a complete picture of the company’s current state and future prospects.linkedin.com
Table of Contents
- Executive Summary
- Where: Company Location & Presence
- What: Products, Services & Business Activities
- Why: Mission, Vision & Values
- Who: Leadership & Key Personnel
- How: Business Model & Operations
- Market Analysis & Competition
- Recent News & Developments
- Corporate Culture & Values
- References & Citations
Where: Company Location & Presence
Headquarters
444 S. California Ave, Palo Alto, CA 94301
Locations
- Palo Alto, CA: Headquarters/Café
- Charlotte, NC: Regional Headquarters/Café at 1218 East Blvd, Charlotte, NC 28203
- Amman, Jordan: International Location on Al Kindi Street, Amman, AM 11195origincoffee.bar
What: Products, Services & Business Activities
Business Activities
- Coffee shop and café operations
- Coffee roasting
- Tea blending
- Product development and research
- Food serviceradialcoffee.com+5crimsoncup.com+5apps.apple.com+5x.comorigincoffee.bar+7hybrid-rituals.com+7linkedin.com+7x.com+4apps.apple.com+4origincoffee.bar+4
Products
- Signature Coffee Blends:
- Roaster’s Choice
- Carolina Perk
- Simple Pleasure
- Wonnavakind
- Specialty Tea Collections:
- White
- Green
- Black
- Herbal
- Pu-erh
- Jordanian Chai Mix
- Turkish coffee
- Organic loose-leaf teas
- Pastries and baked goods
- Sandwiches made with Boar’s Head meats
- Breakfast items including breakfast burritoscrimsoncup.com+6apps.apple.com+6crocodileresearchcoalition.org+6x.com+1apps.apple.com+1crimsoncup.com+7jobs.coffeestain.com+7crocodileresearchcoalition.org+7linkedin.com+7origincoffee.bar+7jobs.coffeestain.com+7apps.apple.com+9crocodileresearchcoalition.org+9hybrid-rituals.com+9
Services
- Custom-crafted drinks tailored to individual preferences
- Online ordering
- Pickup and delivery options
- Walk-up service
- Indoor and outdoor seating
- Live music events
- Community gathering spaceapps.apple.com+1radialcoffee.com+1linkedin.comlinkedin.com+4crocodileresearchcoalition.org+4apps.apple.com+4jobs.coffeestain.com+1radialcoffee.com+1
Specialties
- Custom-tailored coffee and tea drinks
- Ethically grown, organic coffee sourcing and roasting
- In-house tea blending
- Specialty drinks (e.g., matcha latte, Desert Rose, Affogato, Nutella Chocolate)
- Ability to tailor drinks to mood, preferences, and dietary restrictions
Why: Mission, Vision & Values
Mission
To make people’s days better and add net positive value to their customers’ lives through exceptional coffee, tea, and hospitality experiences.crimsoncup.com
Vision
To create a creative community space that brings together family, fitness, food, and fun while offering more than just a typical café experience.
Values
- Community-centered approach
- Hospitality-focused service
- Quality-driven product development
- Passion for creating memorable experiences
- Commitment to using fresh, organic, and high-quality ingredientsradialcoffee.com+1origincoffee.bar+1
Objectives
- Provide exceptional hospitality and create memorable experiences
- Continuously adapt and adjust business goals as the company grows
- Create a welcoming environment that goes beyond traditional service
- Support local business ecosystems
- Expand product offerings and distribution channelsorigincoffee.barradialcoffee.com+2crocodileresearchcoalition.org+2apps.apple.com+2
Company History
- Founding Story: Backyard Brew was founded in 2016 by Ryan Khalil, known as “The Tailor of Flavor,” when he discovered a vacant space across from his parents’ Mediterranean Wraps restaurant in Palo Alto. Ryan, who has a background in engineering and graduated from Academy of Art University, started the company with a simple mission of “bringing the best from us to you.” The business is truly family-oriented, with Ryan working alongside his brother TK, father Abraham, and uncle Badr.
- Key Milestones:
- Founded in 2016 in Palo Alto, CA
- Expanded to Charlotte, NC location
- Established international presence in Amman, Jordan
- Evolved from a simple coffee shop to a “research and development facility” for coffee and tea
- Provided a much-needed community space during the pandemic
- Featured on destination channels
Who: Leadership & Key Personnel
Founders
- Ryan Khalil: Founder
- Tariqu (TK) Khalil: Founder
- Dave Van Essen: Founderswamprabbitcafe.com+1origincoffee.bar+1
Executive Team
- Joshua Epling: Role unspecifiedorigincoffee.bar+9hybrid-rituals.com+9linkedin.com+9
Key Personnel
- Abraham Khalil: Role unspecified
- Badr Khalil: Role unspecified
- Karan Hasrajani: Role unspecifiedcrimsoncup.com+7crocodileresearchcoalition.org+7jobs.coffeestain.com+7
Organizational Structure
Backyard Brew is a family-owned and operated business with locations in Palo Alto, CA, Charlotte, NC, and Amman, Jordan. The company was founded in 2016 and focuses on creating a community space that combines family, fitness, food, and fun.swamprabbitcafe.com
How: Business Model & Operations
Details on business model and operations were not provided in the available content.
Market Analysis & Competition
Details on market analysis and competition were not provided in the available content.
Recent News & Developments
Details on recent news and developments were not provided in the available content.
Corporate Culture & Values
Details on corporate culture and values were not provided in the available content.
References & Citations
References and citations were not provided in the available content.
For more detailed information, you can visit the original report here: Comprehensive Research Report: Backyard Brew
