{"id":1433,"date":"2026-07-02T15:46:03","date_gmt":"2026-07-02T22:46:03","guid":{"rendered":"https:\/\/brianbaker.net\/blog\/?p=1433"},"modified":"2026-07-02T15:46:04","modified_gmt":"2026-07-02T22:46:04","slug":"tea-living","status":"publish","type":"post","link":"https:\/\/brianbaker.net\/blog\/2026\/07\/02\/tea-living\/","title":{"rendered":"Tea Living"},"content":{"rendered":"\n<h1 class=\"wp-block-heading\">Tea Living, Inc. \/ Tea Collection<\/h1>\n\n\n\n<h2 class=\"wp-block-heading\">Q2 2026 Quarterly Account Review<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Review period:<\/strong>&nbsp;April 1 through June 30, 2026<br><strong>Legal entity:<\/strong>&nbsp;Tea Living, Inc.<br><strong>Consumer brand:<\/strong>&nbsp;Tea Collection<br><strong>Headquarters:<\/strong>&nbsp;5900 Hollis Street, Suite D, Emeryville, California 94608<br><strong>Business model:<\/strong>&nbsp;Direct-to-consumer, wholesale and international children\u2019s apparel<br><strong>Review status:<\/strong>&nbsp;Preliminary, pending USPS account, revenue, package-volume and fulfillment data<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">1. Executive Account Summary<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Tea Living, Inc., doing business as Tea Collection, is a Bay Area children\u2019s apparel company selling globally inspired clothing for newborns, babies, toddlers, children and tweens. Its assortment includes dresses, shirts, pants, pajamas, swimwear, outerwear, leggings, rompers, accessories and coordinated sibling products. Tea sells through its e-commerce website and independent retail partners.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Tea\u2019s likely physical shipping profile includes:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"\">Direct-to-consumer apparel orders<\/li>\n\n\n\n<li class=\"\">Multiple-item family and sibling orders<\/li>\n\n\n\n<li class=\"\">Swimwear and seasonal collections<\/li>\n\n\n\n<li class=\"\">Wholesale retailer replenishment<\/li>\n\n\n\n<li class=\"\">Catalog mailings<\/li>\n\n\n\n<li class=\"\">Customer returns and exchanges<\/li>\n\n\n\n<li class=\"\">Replacement orders<\/li>\n\n\n\n<li class=\"\">Promotional collaborations<\/li>\n\n\n\n<li class=\"\">International consumer shipments<\/li>\n\n\n\n<li class=\"\">Pre-Loved resale-related activity<\/li>\n\n\n\n<li class=\"\">Retailer samples and sales materials<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Tea currently ships throughout the United States, Washington, D.C., Canada and selected international markets. Published U.S. service levels include standard, priority, express and an inactive overnight option. Standard service takes approximately five to ten business days and is the required option for P.O. boxes and APO\/FPO addresses. Tea does not publicly identify the carriers assigned to those service levels.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Current published domestic pricing includes:<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>Service<\/th><th>Published delivery estimate<\/th><th>Published price<\/th><\/tr><\/thead><tbody><tr><td>Standard<\/td><td>5 to 10 business days<\/td><td>$7<\/td><\/tr><tr><td>Priority<\/td><td>3 to 7 business days<\/td><td>$15<\/td><\/tr><tr><td>Express<\/td><td>2 to 5 business days<\/td><td>$25<\/td><\/tr><tr><td>Overnight<\/td><td>1 business day<\/td><td>Currently inactive<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Tea offers free standard U.S. shipping on orders above $150 and added a $1.95 surcharge to all orders because of rising supply-chain costs.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The company\u2019s U.S. return policy allows eligible products to be returned within 90 days. Returns received within 60 days are generally refunded to the original payment method, while returns received within 90 days receive merchandise credit. Tea offers a return shipping label and deducts the label cost from the refund. Its returns platform is connected to AfterShip.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The strongest Q2 2026 business signals were:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li class=\"\">Continued sale of the Spain-inspired Spring 2026 assortment.<\/li>\n\n\n\n<li class=\"\">Active summer swim and seasonal merchandise.<\/li>\n\n\n\n<li class=\"\">Tea x American Girl collaboration activity.<\/li>\n\n\n\n<li class=\"\">Mid-June promotional events offering discounts of up to 30%.<\/li>\n\n\n\n<li class=\"\">An end-of-season promotion beginning June 27 with discounts up to 60%.<\/li>\n\n\n\n<li class=\"\">Continued wholesale and catalog activity.<\/li>\n\n\n\n<li class=\"\">Supply-chain cost pressure significant enough to create a $1.95 order surcharge.<\/li>\n<\/ol>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Preliminary USPS assessment:<\/strong>&nbsp;Tea Collection has a strong lightweight residential parcel profile. The best USPS opportunities are Ground Advantage for standard apparel orders, Priority Mail for seasonal and replacement shipments, USPS Returns, P.O. box and military-address delivery, catalog mail, wholesale samples and international lightweight parcels. The most important competitive issue is identifying which carrier currently handles Tea\u2019s standard five-to-ten-day service.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">2. Quarterly Performance Comparison<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">USPS account performance<\/h3>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>Metric<\/th><th>Q2 2026<\/th><th>Q1 2026<\/th><th>Q2 2025<\/th><th>Change<\/th><\/tr><\/thead><tbody><tr><td>USPS revenue<\/td><td>Unavailable<\/td><td>Unavailable<\/td><td>Unavailable<\/td><td>Not calculable<\/td><\/tr><tr><td>USPS package volume<\/td><td>Unavailable<\/td><td>Unavailable<\/td><td>Unavailable<\/td><td>Not calculable<\/td><\/tr><tr><td>Average revenue per package<\/td><td>Unavailable<\/td><td>Unavailable<\/td><td>Unavailable<\/td><td>Not calculable<\/td><\/tr><tr><td>Ground Advantage volume<\/td><td>Unavailable<\/td><td>Unavailable<\/td><td>Unavailable<\/td><td>Not calculable<\/td><\/tr><tr><td>Priority Mail volume<\/td><td>Unavailable<\/td><td>Unavailable<\/td><td>Unavailable<\/td><td>Not calculable<\/td><\/tr><tr><td>Returns volume<\/td><td>Unavailable<\/td><td>Unavailable<\/td><td>Unavailable<\/td><td>Not calculable<\/td><\/tr><tr><td>Catalog mail volume<\/td><td>Unavailable<\/td><td>Unavailable<\/td><td>Unavailable<\/td><td>Not calculable<\/td><\/tr><tr><td>Wholesale parcel volume<\/td><td>Unavailable<\/td><td>Unavailable<\/td><td>Unavailable<\/td><td>Not calculable<\/td><\/tr><tr><td>International volume<\/td><td>Unavailable<\/td><td>Unavailable<\/td><td>Unavailable<\/td><td>Not calculable<\/td><\/tr><tr><td>USPS product mix<\/td><td>Unavailable<\/td><td>Unavailable<\/td><td>Unavailable<\/td><td>Not calculable<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Average revenue per package should be calculated as:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>USPS revenue \u00f7 USPS package volume<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Separate reporting should be developed for:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"\">Standard, priority and express orders<\/li>\n\n\n\n<li class=\"\">Direct-to-consumer versus wholesale activity<\/li>\n\n\n\n<li class=\"\">Apparel versus swimwear<\/li>\n\n\n\n<li class=\"\">Single-item versus multiple-item orders<\/li>\n\n\n\n<li class=\"\">Domestic versus international shipments<\/li>\n\n\n\n<li class=\"\">Returns and exchanges<\/li>\n\n\n\n<li class=\"\">Promotional and collaboration orders<\/li>\n\n\n\n<li class=\"\">Catalog and direct-mail activity<\/li>\n\n\n\n<li class=\"\">P.O. box and military-address shipments<\/li>\n\n\n\n<li class=\"\">Tea Collection versus third-party retailer volume<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Public operating comparison<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Tea\u2019s active Q2 merchandise and promotional calendar included:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"\">Spain Spring Part 2 2026 assortment<\/li>\n\n\n\n<li class=\"\">Summer swim<\/li>\n\n\n\n<li class=\"\">Tea x American Girl<\/li>\n\n\n\n<li class=\"\">Summer Fun promotion from June 15 through June 21<\/li>\n\n\n\n<li class=\"\">Extra discounting on sale merchandise<\/li>\n\n\n\n<li class=\"\">End-of-season promotion beginning June 27<\/li>\n\n\n\n<li class=\"\">Catalog availability for the Spain collection<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>USPS interpretation:<\/strong>&nbsp;These activities likely created seasonal order peaks and clearance-related volume, but no public order or shipment count was disclosed.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">3. Important Changes and Trends<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Supply-chain costs increased<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Tea added a $1.95 surcharge to every order and stated that costs had increased because of growing supply-chain challenges.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Potential USPS significance:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"\">Transportation cost is under active management scrutiny.<\/li>\n\n\n\n<li class=\"\">Tea may be reviewing carrier rates.<\/li>\n\n\n\n<li class=\"\">Lower-cost Ground Advantage options may be attractive.<\/li>\n\n\n\n<li class=\"\">Packaging and dimensional optimization may have greater value.<\/li>\n\n\n\n<li class=\"\">Free-shipping economics may be under pressure.<\/li>\n\n\n\n<li class=\"\">Additional parcel surcharges from competing carriers may be especially sensitive.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">This is the clearest Q2 sales trigger for a USPS pricing discussion.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">High free-shipping threshold<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Tea provides free standard shipping only when a U.S. order exceeds $150.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Potential USPS significance:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"\">Customers may combine multiple items to reach the threshold.<\/li>\n\n\n\n<li class=\"\">Free-shipping orders may have higher weights and dimensions.<\/li>\n\n\n\n<li class=\"\">Tea retains shipping revenue on smaller orders.<\/li>\n\n\n\n<li class=\"\">Lower parcel costs may allow Tea to reconsider the threshold.<\/li>\n\n\n\n<li class=\"\">Package economics should be measured by order value and item count.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Long returns window<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Tea permits eligible returns for up to 90 days, with different refund treatment before and after 60 days.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Potential USPS significance:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"\">Returns can occur across multiple quarters.<\/li>\n\n\n\n<li class=\"\">Seasonal merchandise may return after the selling period.<\/li>\n\n\n\n<li class=\"\">Children\u2019s sizing may create exchange activity.<\/li>\n\n\n\n<li class=\"\">Returned inventory may lose value after markdowns.<\/li>\n\n\n\n<li class=\"\">First-scan and return-cycle visibility are important.<\/li>\n\n\n\n<li class=\"\">Return labels should be measured separately from outbound parcels.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">P.O. box and military shipping require standard service<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Tea directs customers shipping to P.O. boxes and APO\/FPO addresses to select standard shipping. APO\/FPO delivery may take approximately three weeks.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Potential USPS significance:<\/strong>&nbsp;This strongly suggests an address-exclusive USPS opportunity, even though the company does not name its carriers publicly.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">USPS should determine:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"\">Whether these orders are already assigned to USPS.<\/li>\n\n\n\n<li class=\"\">How much annual P.O. box and military volume exists.<\/li>\n\n\n\n<li class=\"\">Whether all eligible territorial addresses are supported.<\/li>\n\n\n\n<li class=\"\">Whether standard orders to other addresses could also move through USPS.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">International shipping expanded<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Tea states that it recently added broader international shipping beyond the United States, Canada and Puerto Rico. International shipping uses real-time cost, duty and tax estimates, and local or regional carriers may complete delivery.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Potential USPS significance:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"\">Increased cross-border parcel activity<\/li>\n\n\n\n<li class=\"\">Customs-data requirements<\/li>\n\n\n\n<li class=\"\">international returns<\/li>\n\n\n\n<li class=\"\">landed-cost comparisons<\/li>\n\n\n\n<li class=\"\">lightweight apparel opportunities<\/li>\n\n\n\n<li class=\"\">competition from international express carriers and consolidators<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Promotional activity may produce concentrated peaks<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Tea ran multiple June discount campaigns, including a Summer Fun event and end-of-season sale.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Potential USPS significance:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"\">Short-term order surges<\/li>\n\n\n\n<li class=\"\">Increased warehouse labor<\/li>\n\n\n\n<li class=\"\">higher return rates on markdown purchases<\/li>\n\n\n\n<li class=\"\">more multi-item orders<\/li>\n\n\n\n<li class=\"\">pickup and container requirements<\/li>\n\n\n\n<li class=\"\">inventory liquidation before a new collection<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">4. Relevant Company Developments<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">April 17, 2026: Spain-themed customer engagement continued<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Tea published \u201cColor Your Way to Spain,\u201d supporting its Spain-inspired seasonal collection and customer engagement strategy.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>USPS analysis:<\/strong>&nbsp;This development supports continued marketing around the Spring 2026 collection but does not disclose shipment volume.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Q2 2026: Spain Spring Part 2 catalog remained active<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Tea\u2019s 2026 catalog highlighted flamenco-inspired design, florals and mosaic themes tied to Spain.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Potential USPS impact:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"\">Catalog mail<\/li>\n\n\n\n<li class=\"\">seasonal direct-to-consumer orders<\/li>\n\n\n\n<li class=\"\">retailer samples<\/li>\n\n\n\n<li class=\"\">wholesale replenishment<\/li>\n\n\n\n<li class=\"\">coordinated sibling orders<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">June 2026: Tea x American Girl collaboration promoted<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Tea\u2019s website promoted Tea x American Girl as a featured collection during June.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>USPS analysis:<\/strong>&nbsp;Collaborations can create a concentrated launch period and potentially increase gift, collector and multiple-item orders. No order volume or launch-date shipment data were publicly disclosed.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">June 15 through June 21, 2026: Summer promotional events<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Tea offered discounts of up to 30% on selected styles and an additional discount on sale products.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>USPS analysis:<\/strong>&nbsp;The promotion may have increased short-term outbound package volume and future returns.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">June 27, 2026: End-of-season sale began<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Tea launched an end-of-season event offering discounts of up to 60%, with selected clearance discounts reaching 70%.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>USPS analysis:<\/strong>&nbsp;Clearance events may generate higher unit volume but lower merchandise margin, increasing the importance of low-cost shipping.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Q2 2026: Wholesale and catalog channels remained active<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Tea continued inviting independent retailers to carry the brand and maintained a catalog-request program.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>USPS analysis:<\/strong>&nbsp;These channels may create retailer samples, catalogs, small wholesale replenishment and store-launch shipments.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">No major Q2 logistics announcement verified<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">No reliable Q2 source identified:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"\">A new fulfillment center<\/li>\n\n\n\n<li class=\"\">A warehouse closure<\/li>\n\n\n\n<li class=\"\">A carrier change<\/li>\n\n\n\n<li class=\"\">A new returns provider<\/li>\n\n\n\n<li class=\"\">A new third-party logistics provider<\/li>\n\n\n\n<li class=\"\">A merger or acquisition<\/li>\n\n\n\n<li class=\"\">A funding round<\/li>\n\n\n\n<li class=\"\">A permanent store expansion<\/li>\n\n\n\n<li class=\"\">A headquarters relocation<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Internal USPS data and customer discovery are therefore required to explain any account-performance change.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">5. Potential USPS Impact<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Ground Advantage<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Ground Advantage may be suitable for:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"\">Dresses<\/li>\n\n\n\n<li class=\"\">shirts and tees<\/li>\n\n\n\n<li class=\"\">leggings and pants<\/li>\n\n\n\n<li class=\"\">pajamas<\/li>\n\n\n\n<li class=\"\">swimwear<\/li>\n\n\n\n<li class=\"\">baby clothing<\/li>\n\n\n\n<li class=\"\">rompers<\/li>\n\n\n\n<li class=\"\">accessories<\/li>\n\n\n\n<li class=\"\">sale orders<\/li>\n\n\n\n<li class=\"\">replacement products<\/li>\n\n\n\n<li class=\"\">customer returns<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Tea\u2019s published standard delivery window of five to ten business days may provide room for a ground-based USPS service.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Priority Mail<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Priority Mail may support:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"\">Seasonal collection launches<\/li>\n\n\n\n<li class=\"\">collaboration products<\/li>\n\n\n\n<li class=\"\">gifts<\/li>\n\n\n\n<li class=\"\">back-to-school orders<\/li>\n\n\n\n<li class=\"\">replacement shipments<\/li>\n\n\n\n<li class=\"\">customer-service recovery<\/li>\n\n\n\n<li class=\"\">multiple-item sibling orders<\/li>\n\n\n\n<li class=\"\">retailer replenishment<\/li>\n\n\n\n<li class=\"\">P.O. box delivery<\/li>\n\n\n\n<li class=\"\">Alaska, Hawaii and military shipments<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Priority Mail Express<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Potential uses include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"\">Urgent gifts<\/li>\n\n\n\n<li class=\"\">travel-related swimwear orders<\/li>\n\n\n\n<li class=\"\">replacement orders<\/li>\n\n\n\n<li class=\"\">collaboration launch deadlines<\/li>\n\n\n\n<li class=\"\">retailer inventory shortages<\/li>\n\n\n\n<li class=\"\">media and influencer packages<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">USPS Returns<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Tea already provides a return-label option and uses AfterShip for its return portal.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Potential USPS opportunities include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"\">Ground Advantage return labels<\/li>\n\n\n\n<li class=\"\">printerless QR-code returns<\/li>\n\n\n\n<li class=\"\">first-scan refund triggers<\/li>\n\n\n\n<li class=\"\">consolidated reporting<\/li>\n\n\n\n<li class=\"\">exchange shipments<\/li>\n\n\n\n<li class=\"\">routing to the nearest return center<\/li>\n\n\n\n<li class=\"\">reduction of label cost deducted from customer refunds<\/li>\n\n\n\n<li class=\"\">improved return-cycle performance<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">The current return carrier was not identified.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Catalog and Marketing Mail<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Tea maintains physical catalogs and a catalog-request process.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Potential USPS opportunities include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"\">Catalog mailings<\/li>\n\n\n\n<li class=\"\">prospect acquisition<\/li>\n\n\n\n<li class=\"\">lapsed-customer reactivation<\/li>\n\n\n\n<li class=\"\">seasonal collection previews<\/li>\n\n\n\n<li class=\"\">retailer recruitment<\/li>\n\n\n\n<li class=\"\">direct-mail testing by customer segment<\/li>\n\n\n\n<li class=\"\">move-update and address-quality services<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Wholesale retail shipments<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Tea distributes through independent stores and boutiques.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Potential USPS opportunities include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"\">Product samples<\/li>\n\n\n\n<li class=\"\">small retailer replenishment<\/li>\n\n\n\n<li class=\"\">catalogs<\/li>\n\n\n\n<li class=\"\">sales materials<\/li>\n\n\n\n<li class=\"\">replacement products<\/li>\n\n\n\n<li class=\"\">store-opening kits<\/li>\n\n\n\n<li class=\"\">returned wholesale merchandise<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Large wholesale cartons may be more suitable for private parcel or freight carriers.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">International shipping<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Tea now supports broader international ordering.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Potential USPS opportunities include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"\">Lightweight apparel parcels<\/li>\n\n\n\n<li class=\"\">gifts<\/li>\n\n\n\n<li class=\"\">retailer samples<\/li>\n\n\n\n<li class=\"\">Canada shipments<\/li>\n\n\n\n<li class=\"\">military and diplomatic addresses<\/li>\n\n\n\n<li class=\"\">customs-data support<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Tea\u2019s current international carrier network was not verified.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">6. Opportunities<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">1. Identify the standard-service carrier<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Tea\u2019s five-to-ten-day standard service is the most likely Ground Advantage opportunity.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">2. Use supply-chain cost pressure as the sales trigger<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">The $1.95 surcharge shows that cost increases are affecting customer pricing. USPS should model a delivered-cost comparison against current carriers.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">3. Quantify P.O. box and military volume<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">These shipments may already be USPS-dependent and could provide an entry point for broader account growth.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">4. Expand USPS Returns<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Determine whether Tea\u2019s AfterShip portal can present USPS printerless and prepaid return options.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">5. Analyze promotional peaks<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Review package activity around:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"\">Tea x American Girl<\/li>\n\n\n\n<li class=\"\">Summer Fun<\/li>\n\n\n\n<li class=\"\">End-of-season sales<\/li>\n\n\n\n<li class=\"\">back-to-school<\/li>\n\n\n\n<li class=\"\">holiday gifting<\/li>\n\n\n\n<li class=\"\">spring and fall collection launches<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">6. Review catalog mail<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Obtain catalog quantities, postage ownership, mail-service provider and response rates.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">7. Support wholesale growth<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Evaluate retailer samples and smaller replenishment shipments for Ground Advantage or Priority Mail.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">8. Segment shipment economics<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Separate:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"\">Single-item orders<\/li>\n\n\n\n<li class=\"\">sibling and family orders<\/li>\n\n\n\n<li class=\"\">swimwear<\/li>\n\n\n\n<li class=\"\">baby clothing<\/li>\n\n\n\n<li class=\"\">clearance orders<\/li>\n\n\n\n<li class=\"\">collaboration products<\/li>\n\n\n\n<li class=\"\">wholesale shipments<\/li>\n\n\n\n<li class=\"\">returns<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">9. Address-quality support<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Apply address validation to reduce:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"\">P.O. box routing errors<\/li>\n\n\n\n<li class=\"\">apartment issues<\/li>\n\n\n\n<li class=\"\">undeliverable orders<\/li>\n\n\n\n<li class=\"\">delayed military shipments<\/li>\n\n\n\n<li class=\"\">international address errors<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">10. Review import-to-fulfillment operations<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Historical import data show Tea Living receiving apparel and textile shipments from international suppliers, including suppliers in Peru and Asia.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">USPS should determine where imported inventory is currently stored and fulfilled after entering the United States.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">7. Risks and Concerns<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"\">USPS revenue and package-volume data were unavailable.<\/li>\n\n\n\n<li class=\"\">Tea does not publicly identify its parcel carriers.<\/li>\n\n\n\n<li class=\"\">The headquarters address may not be the fulfillment origin.<\/li>\n\n\n\n<li class=\"\">Supply-chain costs are increasing.<\/li>\n\n\n\n<li class=\"\">Free shipping above $150 creates margin pressure on larger orders.<\/li>\n\n\n\n<li class=\"\">A 90-day return window may produce delayed and seasonal returns.<\/li>\n\n\n\n<li class=\"\">Clearance sales can increase volume while lowering margin.<\/li>\n\n\n\n<li class=\"\">International returns are costly and customer paid.<\/li>\n\n\n\n<li class=\"\">Wholesale volume may use separate carrier accounts.<\/li>\n\n\n\n<li class=\"\">Catalog postage may be owned by an outside vendor.<\/li>\n\n\n\n<li class=\"\">AfterShip may control customer-facing returns routing.<\/li>\n\n\n\n<li class=\"\">Current USPS pricing, agreement expiration, service issues and previous commitments remain unknown.<\/li>\n<\/ul>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">8. Customer Questions<\/h2>\n\n\n\n<ol class=\"wp-block-list\">\n<li class=\"\">Is Tea Living, Inc. the correct USPS legal account?<\/li>\n\n\n\n<li class=\"\">What is the current fulfillment-center address?<\/li>\n\n\n\n<li class=\"\">Does the Emeryville headquarters ship consumer orders?<\/li>\n\n\n\n<li class=\"\">What were Q2 2026 USPS revenue and package volume compared with Q1 2026 and Q2 2025?<\/li>\n\n\n\n<li class=\"\">Which carriers handle standard, priority and express orders?<\/li>\n\n\n\n<li class=\"\">What percentage of domestic packages moves through USPS?<\/li>\n\n\n\n<li class=\"\">Which USPS products are currently used?<\/li>\n\n\n\n<li class=\"\">Which carrier handles P.O. boxes and APO\/FPO addresses?<\/li>\n\n\n\n<li class=\"\">What is the annual volume to military addresses?<\/li>\n\n\n\n<li class=\"\">Which carrier handles returns?<\/li>\n\n\n\n<li class=\"\">Is USPS available through the AfterShip return portal?<\/li>\n\n\n\n<li class=\"\">What are the average package weights and dimensions for:<\/li>\n<\/ol>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"\">Single-item orders?<\/li>\n\n\n\n<li class=\"\">Multiple-item orders?<\/li>\n\n\n\n<li class=\"\">Swimwear?<\/li>\n\n\n\n<li class=\"\">Baby clothing?<\/li>\n\n\n\n<li class=\"\">Wholesale orders?<\/li>\n\n\n\n<li class=\"\">Returns?<\/li>\n<\/ul>\n\n\n\n<ol start=\"13\" class=\"wp-block-list\">\n<li class=\"\">What caused the $1.95 supply-chain surcharge?<\/li>\n\n\n\n<li class=\"\">How much did package volume increase during June promotions?<\/li>\n\n\n\n<li class=\"\">What volume was generated by Tea x American Girl?<\/li>\n\n\n\n<li class=\"\">How many catalogs are mailed each season?<\/li>\n\n\n\n<li class=\"\">Who owns the catalog postage and mailing permit?<\/li>\n\n\n\n<li class=\"\">Which countries generate the most international volume?<\/li>\n\n\n\n<li class=\"\">Where is imported inventory received and stored?<\/li>\n\n\n\n<li class=\"\">Are there recurring delivery, return, damage, claims or billing issues?<\/li>\n\n\n\n<li class=\"\">When does the current USPS pricing agreement expire?<\/li>\n\n\n\n<li class=\"\">Which previous USPS commitments remain open?<\/li>\n<\/ol>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">9. Recommended Actions<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">USPS actions<\/h3>\n\n\n\n<ol class=\"wp-block-list\">\n<li class=\"\">Retrieve Q2 2026, Q1 2026 and Q2 2025 USPS revenue and volume.<\/li>\n\n\n\n<li class=\"\">Validate the Tea Living and Tea Collection account hierarchy.<\/li>\n\n\n\n<li class=\"\">Identify the fulfillment and return-processing locations.<\/li>\n\n\n\n<li class=\"\">Obtain all-carrier package-level data.<\/li>\n\n\n\n<li class=\"\">Calculate average USPS revenue per package.<\/li>\n\n\n\n<li class=\"\">Separate standard, expedited, return, wholesale and international activity.<\/li>\n\n\n\n<li class=\"\">Model Ground Advantage against the current standard carrier.<\/li>\n\n\n\n<li class=\"\">Review Priority Mail for gifts, collaborations and replacements.<\/li>\n\n\n\n<li class=\"\">Evaluate USPS Returns and printerless labels through AfterShip.<\/li>\n\n\n\n<li class=\"\">Quantify P.O. box, military, Alaska, Hawaii and territorial volume.<\/li>\n\n\n\n<li class=\"\">Review catalog mail and vendor-owned postage.<\/li>\n\n\n\n<li class=\"\">Analyze promotional and seasonal peaks.<\/li>\n\n\n\n<li class=\"\">Review small wholesale-replenishment opportunities.<\/li>\n\n\n\n<li class=\"\">Conduct package and dimensional optimization.<\/li>\n\n\n\n<li class=\"\">Confirm pricing-agreement expiration and renewal requirements.<\/li>\n\n\n\n<li class=\"\">Document service issues, previous commitments, responsible parties and deadlines.<\/li>\n<\/ol>\n\n\n\n<h3 class=\"wp-block-heading\">Recommended customer follow-up<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Schedule a QAR involving:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"\">E-commerce operations<\/li>\n\n\n\n<li class=\"\">Fulfillment and transportation<\/li>\n\n\n\n<li class=\"\">Returns<\/li>\n\n\n\n<li class=\"\">Wholesale<\/li>\n\n\n\n<li class=\"\">Catalog and direct marketing<\/li>\n\n\n\n<li class=\"\">International shipping<\/li>\n\n\n\n<li class=\"\">Finance and procurement<\/li>\n\n\n\n<li class=\"\">AfterShip or returns-platform administration<\/li>\n\n\n\n<li class=\"\">Customer experience<\/li>\n\n\n\n<li class=\"\">Inventory and supply-chain leadership<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">The first discussion should focus on the $1.95 surcharge, current standard carrier, P.O. box and military routing, returns, catalog mail and promotional peaks.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">10. Salesforce-Ready Account Update<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Q2 2026 QAR:<\/strong>&nbsp;Tea Living, Inc., doing business as Tea Collection, is an Emeryville-based children\u2019s apparel company selling newborn, baby, toddler, children\u2019s and tween clothing through e-commerce and independent retailers.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Tea\u2019s published U.S. shipping options include five-to-ten-day standard service, three-to-seven-day priority service and two-to-five-day express service. Standard service is required for P.O. boxes and APO\/FPO destinations. Tea does not publicly identify its carriers.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Q2 activity included the Spain Spring 2026 assortment, Tea x American Girl collaboration, summer swim merchandise, mid-June promotional events and an end-of-season sale beginning June 27. Tea also added a $1.95 fee to all orders because of increased supply-chain costs.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Potential USPS opportunities include Ground Advantage for standard apparel orders, Priority Mail for gifts and replacement shipments, USPS Returns through Tea\u2019s AfterShip portal, P.O. box and military-address delivery, catalogs, wholesale samples and lightweight international parcels.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Risks:<\/strong>&nbsp;USPS performance and carrier share were unavailable. The fulfillment origin is unknown, supply-chain costs are rising, Tea offers a 90-day return window and significant postage may be owned by external fulfillment, catalog or wholesale vendors.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Next steps:<\/strong>&nbsp;Retrieve quarterly USPS performance, identify fulfillment and return locations, obtain all-carrier data, determine the standard-service carrier, review USPS Returns and catalog mail, quantify military and P.O. box volume and schedule a transportation review.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Follow-up date:<\/strong>&nbsp;Not provided.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">11. Information Required to Finalize the QAR<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"\">Salesforce account ID<\/li>\n\n\n\n<li class=\"\">Tea Living and Tea Collection account hierarchy<\/li>\n\n\n\n<li class=\"\">Fulfillment-center address<\/li>\n\n\n\n<li class=\"\">Return-processing address<\/li>\n\n\n\n<li class=\"\">Primary transportation contact<\/li>\n\n\n\n<li class=\"\">Q2 2026 USPS revenue and volume<\/li>\n\n\n\n<li class=\"\">Q1 2026 USPS revenue and volume<\/li>\n\n\n\n<li class=\"\">Q2 2025 USPS revenue and volume<\/li>\n\n\n\n<li class=\"\">Average revenue per package<\/li>\n\n\n\n<li class=\"\">USPS product-level activity<\/li>\n\n\n\n<li class=\"\">Current carrier mix<\/li>\n\n\n\n<li class=\"\">Standard, priority and express volume<\/li>\n\n\n\n<li class=\"\">Returns carrier and volume<\/li>\n\n\n\n<li class=\"\">AfterShip configuration<\/li>\n\n\n\n<li class=\"\">Catalog quantity and postage ownership<\/li>\n\n\n\n<li class=\"\">Wholesale parcel volume<\/li>\n\n\n\n<li class=\"\">Package weights, dimensions and zones<\/li>\n\n\n\n<li class=\"\">P.O. box and military volume<\/li>\n\n\n\n<li class=\"\">International shipment volume<\/li>\n\n\n\n<li class=\"\">Pickup and induction arrangements<\/li>\n\n\n\n<li class=\"\">Current USPS pricing agreement<\/li>\n\n\n\n<li class=\"\">Agreement expiration date<\/li>\n\n\n\n<li class=\"\">Known service issues<\/li>\n\n\n\n<li class=\"\">Previous commitments<\/li>\n\n\n\n<li class=\"\">Open opportunities<\/li>\n\n\n\n<li class=\"\">Last meeting date<\/li>\n\n\n\n<li class=\"\">Next action and follow-up date<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">12. Sources<\/h2>\n\n\n\n<ol class=\"wp-block-list\">\n<li class=\"\"><strong>Tea Collection contact information, reviewed June 2026:<\/strong>\u00a0Current Emeryville headquarters.<\/li>\n\n\n\n<li class=\"\"><strong>Tea Living company profile, reviewed June 2026:<\/strong>\u00a0Legal entity, apparel-retail classification and Tea Collection relationship.<\/li>\n\n\n\n<li class=\"\"><strong>Tea Collection Shipping Information, reviewed June 2026:<\/strong>\u00a0Domestic and international shipping options, prices, delivery estimates, P.O. box and military requirements, free-shipping threshold and $1.95 surcharge.<\/li>\n\n\n\n<li class=\"\"><strong>Tea Collection Returns and Exchanges, reviewed June 2026:<\/strong>\u00a0Ninety-day return period, refund timing, return-label deductions and AfterShip return portal.<\/li>\n\n\n\n<li class=\"\"><strong>Tea Collection 2026 Catalog, reviewed June 2026:<\/strong>\u00a0Spain Spring Part 2 seasonal assortment and catalog program.<\/li>\n\n\n\n<li class=\"\"><strong>Tea Collection website, reviewed June 2026:<\/strong>\u00a0Current children\u2019s apparel assortment, summer swim, new arrivals, sale activity and Pre-Loved program.<\/li>\n\n\n\n<li class=\"\"><strong>Tea Collection Blog, April 17 and June 26, 2026:<\/strong>\u00a0Spain-themed and customer-engagement content during Q2.<\/li>\n\n\n\n<li class=\"\"><strong>Tea Collection retailer program, reviewed June 2026:<\/strong>\u00a0Continued independent-retailer recruitment.<\/li>\n\n\n\n<li class=\"\"><strong>Panjiva company profile, reviewed June 2026:<\/strong>\u00a0Historical import activity, international suppliers and San Francisco consignee records. Used as supply-chain context only.<\/li>\n<\/ol>\n","protected":false},"excerpt":{"rendered":"<p>Tea Living, Inc. \/ Tea Collection Q2 2026 Quarterly Account Review Review period:&nbsp;April 1 through June 30, 2026Legal entity:&nbsp;Tea Living, Inc.Consumer brand:&nbsp;Tea CollectionHeadquarters:&nbsp;5900 Hollis Street, Suite D, Emeryville, California 94608Business model:&nbsp;Direct-to-consumer, wholesale and international children\u2019s apparelReview status:&nbsp;Preliminary, pending USPS account, revenue, package-volume and fulfillment data 1. Executive Account Summary Tea Living, Inc., doing business as [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-1433","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/brianbaker.net\/blog\/wp-json\/wp\/v2\/posts\/1433","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brianbaker.net\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/brianbaker.net\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/brianbaker.net\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/brianbaker.net\/blog\/wp-json\/wp\/v2\/comments?post=1433"}],"version-history":[{"count":1,"href":"https:\/\/brianbaker.net\/blog\/wp-json\/wp\/v2\/posts\/1433\/revisions"}],"predecessor-version":[{"id":1434,"href":"https:\/\/brianbaker.net\/blog\/wp-json\/wp\/v2\/posts\/1433\/revisions\/1434"}],"wp:attachment":[{"href":"https:\/\/brianbaker.net\/blog\/wp-json\/wp\/v2\/media?parent=1433"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/brianbaker.net\/blog\/wp-json\/wp\/v2\/categories?post=1433"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brianbaker.net\/blog\/wp-json\/wp\/v2\/tags?post=1433"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}